Rinard Movie Night

Core Values

Core values aren’t feel-good fluff you slap on a wall and forget about.

They’re the non-negotiable DNA of an organization—the stuff that makes or breaks a company’s culture. If they don’t piss a few people off or make hiring (and firing) decisions crystal clear, they’re probably just generic noise. Patrick Lencioni would say real core values are meant to be lived, not laminated.
01

You Matter

We are building an organization that will always put people first. We believe people have inherent worth. It doesn’t matter how they are raised or what they believe. Rinard Media team members will always wholeheartedly serve the person in front of them.

02

Ruckus Maker

Obstacles don't stop us. We have a can-do, do-whatever-it-takes attitude. We don’t stand on the sidelines and wait for the outcome we want. We create it. We don't make decisions out of fear, but out of faith. We dream big and do the work to bring those dreams to reality.

03

Shining Eyes

We believe you should love where you work. It’s not about performing a job. It’s about finding fulfillment in operating with the gifts that you were given to serve others. Life is too short to live with your head down and not care about where you’re going. People at Rinard Media have shining eyes. We find deep meaning in the work we get to do.

04

Ideal Team Player

We have team members who are humble; they put the team's needs ahead of their own and value collective achievement over personal recognition. We have team members who are hungry; they have a relentless drive to do whatever it takes to help the team succeed. We have team members who are people smart; they navigate complex team dynamics with empathy and effective communication.

Cultural traits aren’t just trendy buzzwords — they’re the unwritten rules that shape how work really gets done.

Fear Not

We don’t make decisions out of fear. We make them out of faith. This is the idea of playing offense and not just defense. It is important to be proactive in business versus reactive. If you are constantly being reactive you are going to lose or get passed up. Here are some examples of a reactive or fearful mindset to be aware of.

Humble

It’s not thinking less of yourself, it’s thinking about yourself less. We are looking for incredibly confident and talented people who want to win. Nick Saban has a great story where he looks for kids with pride to join his team. He’s talking about kids who know they are good, can perform on the field, and that are teachable.

Hungry

Hunger is the drive to accomplish tasks and get stuff done. These are the people in life who wake up with purpose. They don’t sit back and wait for stuff to happen, they make it happen.

Smart

We hear the things people don’t say. This has nothing to do with intelligence and everything to do with people. It is important that we read the room and try to pick up on things that are not said. This can be very useful with clients and team members. Leaders should be strong in this skill so they can lead effectively.

Shoot Sacred Cows

We challenge traditions but stick to our principles. We don’t ever do something because that’s how we have always done it. We do it because it’s the right way to do it for the time being.

Excellence In The Ordinary

We do our best every single time and are constantly pushing the limits. We have a culture of taking care of all of the small details. We make intentional decisions as a company. Everything from the way we behave to the way we grow. We are not flippant and reckless, but we do things on purpose.

Team

We act as a team, all together, caring about each other to accomplish the goal. Being a maverick/lone wolf only temporarily works. We have a NO GOSSIP policy that is strictly enforced. We deal with problems directly and with healthy conflict that makes the organization better. We win together and lose together. The corporate world is built with people who think about themselves first. They will always do what’s best for them versus what’s best for the team. We do what’s best for the company and for the team.

Family

We care about our families. They are the greatest treasure. We expect you to manage your work, schedules, and responsibilities so you can be a good spouse or parent. While getting our work done, we attend the soccer game or the dance recital. We expect the leaders to know what’s going on and be invested in the families of their teams.

Urgency

We act with a sense of urgency. Our time is short and the time to take action is now. 
Still Want to Join Our Team?
Right Arrow on Hover